Monday, August 29, 2016

Motivational Monday


Have a positive mindset, set some goals, and have a fabulous week!

Friday, August 26, 2016

Making Changes - Featured Items and Primary Free Item

Sometimes your store just needs some small changes. One way to do that is to change out your Primary Free Item and/or your Featured Items. These are super easy to change up.

Primary Free Item
 Either create a new Primary Free Item or choose a free resource that is already in your store. If it is something that already exists, be sure it is representative of your store. If it was something you created a while ago, it may need some updates first.

✎ Once you have picked out your free item and it is uploaded to your store, go to your TPT drop down menu and click on My Product Listings. You can also get to the same spot from the new dashboard by clicking on Manage Resources.

✎ My Product Listings looks like this:

✎ Scroll until you find the free resource you want to be your Primary Free Item. Click the Quick Edit link.

✎ Click the box next to Primary Free Item. Click Update. You now have a new Primary Free Item.

Featured Items
✎ This is a great place to show off some of your resources. It's great to change them around every now and then. I make changes at least once a month but usually more often than that. Which items should you feature? It's up to you! I like to pull out seasonal items. I put up new resources that I've just uploaded. I also like to pull out some older products that need to be "dusted off" and showcased. I don't put items in the featured spots that are already on the first page. Of course, if you are new, you may have to.

✎ To add resources to your Featured Items or to change them up, go to My Products Listing like described above. If you don't have any Featured Items or less than 4, find the product you want to feature and click Quick Edit. Click the box next to Featured Item, and click Update.

✎ If you already have 4 items featured, scroll to the bottom and on the left-hand sidebar you'll see Product Status>Featured Items. Click on that. If you don't have a lot of products yet, you can just scroll through your resources to find the one you want to drop from the listing.

✎ Click Quick Edit of the product you want to drop from the listing. Uncheck the box next to Featured Item and click Update.

✎ Then find the resource you want to feature. Click Quick Edit and check the box next to Featured Item. Click Update. You now have a new Featured Item.

Monday, August 22, 2016

Wednesday, August 17, 2016

Followers

followers

We all want people to follow us. You might think that if you just had hundreds of thousands of followers in all of your social media and store then you would be a millionaire. Well, I'm not really going to tell you how to get hundreds of thousands of followers. First of all, I can't because I don't have that many. What I am going to tell you some Do's and Dont's to getting followers.

THE FOLLOWER DON'TS:
 Don't tell people you are following them and ask them to follow you.
 Don't post on another seller's Q&A that you are following them and that they should check out your store.
 Don't give things away just so people will follow you. You know the, "If I get 10 more followers, I'll do a Flash Freebie."
 Don't do giveaway after giveaway just to get followers. Once in awhile is fine.
 Don't do a "Follow Me and I'll Follow You" party.

THE FOLLOWER DO'S:
 Do let people know where they can follow you by having it on your blog, Pinterest account, or Social Media accounts where appropriate and in a not-so-spammy way. For example, add links in on your profiles where you can.
 Do mention in your newsletter and note to followers where people can follow you.
 Do put it in your products and product descriptions or TPT profile.
 Do work to gain your followers organically.

The thing about followers is this:
followers

Wednesday, August 10, 2016

Ways to Market Your TPT Products

Ways to Market Your TPT Products

The first priority you should worry about is making QUALITY products. If you don't have products, you can't market your store.

When you do start marketing, there are some different opportunities for you. Remember though that you don't want to be pushy or sales-spammy on many of these.

✪ Submit a free and paid resource to the TPT newsletter weekly. The free item must be 10 pages or less. That includes the resource, cover, credits, etc. Everything is included in this count. The paid resource will cost $50 if your product is picked. The paid resources that I have had selected have been worth the fee. The money comes out of your monthly earnings.

✪ Promoted Resources on TPT. You can check out the blog post here for more information.

✪ Pinterest. Remember this isn't about just posting product cover pins. Create pins of your resource in action or staged. Also, try to pin with the 80/20 rule in mind - 80% content (blog posts, articles, funnies, memes, etc that are yours or others) and 20% products (yours). If you want to pin for other people, do it by pinning their blog posts not their products. As I've said before, I don't think pinning parties are good Pinterest etiquette. You can also pay to promote pins on Pinterest. Once your pin is out there, it will keep going!

✪ Facebook. Interact with your followers. Again try to keep the 80/20 rule in mind by posting memes, videos, blog posts, etc. 80% of the time. Your FB feed isn't meant to push your products on your followers day in and day out. Try a video about educational tips or how your product can be used in the classroom. You can pay for FB ads.

✪ Instagram. Again no one wants to see product after product. Include pictures of your classroom, family, pets, favorite quotes, etc. If you pay for a FB ad, you have the option to include Instagram as part of the ad.

✪ Blog. On your blog, you want to provide content. In your content, you can do a "soft sell" on a product. The focus should be on helpful tips and information for the classroom. If you have a product that fits the topic, then link to it. Make sure you have great photos to pin it on Pinterest for your content.

One thing to keep  in mind that I keep seeing and others keep mentioning as well, do not post your products in FB groups that are not specific for product posting. I belong to quite a few FB groups and most have the rule of NOT posting products. Read the rules and follow them. Think about who your potential buyer is. Unless you are selling clip art, it is most likely NOT a fellow TPT seller. So unless someone is asking for resource suggestions or the board is for posting resources, don't use your FB groups for marketing.


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Monday, August 8, 2016

Monday, August 1, 2016

Motivational Monday

motivational monday

Have a positive attitude with your life, your family, your job, and your business. Enjoy your week!